On this podcast episode, Jessica Norwood shares how she's flipped the script and is navigating marriage as the female breadwinner.

Jessica is co-host and "the better half" of the dynamic duo behind The Sugar Daddy Podcast, a financial literacy podcast dedicated to helping millennials build wealth and break the stigma around money conversations. As an elder-millennial, she is on a mission is to empower you to take control of your finances so you can live the life you've always dreamed of.

Jessica brings a unique perspective to the podcast as Strategic Consultant in the tech space, working with Fortune 100 and 500 companies. She is the “Sugar Daddy” in their relationship, helping fuel their financial journey.

The podcast has been featured in major outlets like Investopedia, Huff Post, CNN Underscored, Fortune, MarketWatch, Real Simple, Better Homes & Gardens, US News and more. Her personal goal is to become "work-optional" by 50, in order to travel the world with their two children while continuing to help others have better money conversations and achieve financial freedom.

 

WHAT JESSICA DISCUSSED:

• Her background, what she does, and how The Sugar Daddy Podcast came to life.
• The inspiration behind reclaiming the “Sugar Daddy” label and turning it into an empowering identity.
• What it was like stepping into the role of breadwinner in her marriage and how she and her partner navigated that dynamic early on.
• Common misconceptions about female breadwinners in marriage and the realities she wants to challenge.
• How she and her husband make financial decisions together, especially with a significant income gap.
• The importance of open, healthy communication around money in her relationship.
• Advice for women breadwinners who feel guilt or pressure because of their role.
• Balancing her own financial goals while supporting a family as a mom, podcast host, and strategic consultant.
• What being “work-optional” by 50 means to her and how being the breadwinner factors into that vision.
• The example she hopes to set for her children around gender roles and money.

 

HOW TO KEEP UP WITH JESSICA:

• On her website: www.thesugardaddypodcast.com
• On all social media: @thesugardaddypodcast
• Her husband Brandon’s financial planning services: https://www.oakcityfinancial.us/

 

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