In this excellent conversation from 2021, we are joined by Rasmus Ankersen (@RasmusAnkersen), an internationally known author, speaker, and film producer and one of the worlds leading experts on talent identification and development. Today he is one of the founders of Sport Republic, which is the majority shareholder of Southampton FC, where he also works as the Director of Football. He was also the co-director of football for Brentford FC of the English Premier League from 2015-2021 and Chairman of Champions League club FC Midtjylland of the Danish Super League. His 2012 book The Goldmine Effect is an incredible read and was one of the books that inspired me at the beginning of my Changing the Game Project journey, so to say that I am thrilled to have Rasmus on is an understatement. 

In 2021 he released a film called “The Hockey Miracle in the Middle of Nowhere,” the true story of how the small town of Herning, Denmark (pop. 50,000) sent five players to the NHL in a ten year period. No Danish player had ever made the NHL before! In that same period, the US cities of Chicago and Detroit, hockey hotbeds, each sent less than 5 players to the top of the ice hockey world. How did they do it?

In our talk, Rasmus and I break down the major principles outlined in the film and speak about how you might apply these same ideas in your own community so you don’t just ID the talent that shouts, but you can identify and patiently develop the talent that whispers!

Please connect with Rasmus at www.RasmusAnkersen.com and grab yourself a copy of The Goldmine Effect.

NEW WOC MASTERMIND AND CERTIFICATION PROGRAM

As you may have heard, we decided to cancel our 2024 Way of Champions Conference, which opens up the opportunity for us to begin a year long mastermind and coach certification program in the Way of Champions and CTGP materials. If you want to simply take a deeper dive then ever offered before into your coaching and personal development, or work within your school or club improving coaching or transforming the culture, or you want to hit the road as a speaker and presenter working with teams and youth sports organizations, we will give you the tools and support to do so. We are collecting names who are interested at this moment in learning more, you can do so by clicking here and adding your name and email to the list.

PUT IN YOUR BULK BOOK ORDERS FOR OUR BESTSELLING BOOKS! Programs such as UNC soccer and lacrosse, Syracuse lacrosse, Stanford Lacrosse, Middlebury College, Colby College, Rutgers University, and many other champions are using THE CHAMPION TEAMMATE book with their athletes. Schools and clubs are using EVERY MOMENT MATTERS for staff development and book clubs. Are you?  We have been fulfilling numerous bulk orders for some of the top high school and collegiate sports programs in the country, will your team be next?

Click here to visit John’s author page on Amazon

Click here to visit Jerry’s author page on Amazon

Please email [email protected] if you want discounted pricing on 10 or more books on any of our books. Thanks everyone.

This week’s podcast is brought to you by our friends at Sprocket Sports.  Sprocket Sports is a new software platform for youth sports clubs.  There are a lot of these systems out there, but Sprocket provides the full enchilada. They give you all the cool front-end stuff to make your club look good– like websites and marketing tools – AND all the back-end transactions and services to run your business better so you can focus on what really matters – your players and your teams.

Sprocket is built for those clubs looking to thrive, not just survive, in the competitive world of youth sports clubs.  So if you’ve been looking for a true business partner – not just another app – check them out today at https://sprocketsports.me/CTG.

Become a Podcast Champion! This weeks podcast is also sponsored by our Patreon Podcast Champions. Help Support the Podcast and get FREE access to our most popular online courses, a $300 value. If you love the podcast, we would love for you to become a Podcast Champion, (https://www.patreon.com/wayofchampions) for as little as a cup of coffee per month (OK, its a Venti Mocha), to help us up the ante and provide even better interviews, better sound, and an overall enhanced experience. Plus, as a $10 per month Podcast Super-Champion, you will have access to never before released and bonus material, including:

• Downloadable transcripts of our best podcasts, so you don’t have to crash your car trying to take notes!
• A code to get free access to our online course called “Coaching Mastery,” usually a $97 course, plus four other courses worth over $100, all yours for free for becoming a patron.
• Other special bonus opportunities that come up time to time
• Access to an online community of coaches like you who are dedicated listeners of the podcast, and will be able to answer your questions and share their coaching experiences