"I've been running this company like there's a downturn since day one." 

Ruslan Kogan is the founder and CEO of Kogan.com, an online retailer specialising in consumer electronics and household goods. Kogan.com was established in 2006 and has since become one of Australia's largest e-commerce companies.

Although Kogan.com has faced various challenges, its founder's immigrant roots remain his guiding light. Hear how to keep going even when the going gets tough in business.

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