Chief Change Officer

#400 Jean Zhou: Flipping the Script—From Spreadsheets to Storytelling


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Jean Zhou’s journey defies every linear career chart. 

After starting in accounting and dabbling in venture capital, she found herself chasing something spreadsheets couldn’t capture—emotion. That led to Wind Entertainment, a bold bet on storytelling rooted in sociology, psychology, and a lifelong obsession with television. In this episode, Jean reveals the early frustrations that sparked her producer dreams, why she believes storytelling is a survival skill, and how her sociology background became the secret sauce to building character-driven dramas that resonate worldwide. 

This is the story of how data met drama—and lost.

Key Highlights of Our Interview:

How Bedtime Curfews Sparked a Creative Fire

“Growing up, I had to go to bed at 9 p.m. while TV programs ran until 10. It wasn’t fair—and it burned into my brain. One day, I wanted to be the person who decided how stories end.”

From Sociologist to Storyteller

“Sociology gave me a backstage pass into human behavior. Understanding people—not just markets—is what powers great storytelling. It’s my foundation, even in business.”

Wind Entertainment: Building Stories That Travel

“In 2019, I launched Wind Entertainment to nurture writers. By 2020, we were producing our first TV drama. That show, The Starry Love, aired on four stations and sold in over 30 countries.”

Why AI Can’t Write Your Script

“AI summarizes the past. It can’t write to surprise, or break molds. A drama needs rhythm, tension, and emotion tailored to the buyer—it’s art, not automation.”

Finding the Market in Emotion

“In venture capital, I was taught to find value through data. In storytelling, I learned to find it through emotion. A great script isn’t just written—it’s felt.”

_________________________

Connect with us:
Host: Vince Chan | Guest: Jean Zhou

 

--Chief Change Officer--
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Chief Change OfficerBy Vince Chan

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