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Watch the full episode on YouTube: HERE

What’s in this episode:
If you think selling by text or email will save time, think again—AI can already do that. In Part 2 of The Great Awakening, Michael breaks down what it actually looks like to run a high-performing agency in the next 3–10 years while AI automates more of the transactional work.

This episode gives you the playbook for leveling up your leadership, scaling your brand across communities, building COIs that pour qualified business into your agency, and turning AI into the self-development tool that makes you and your team irreplaceable.

If Part 1 explained why the industry is shifting, Part 2 explains how to dominate inside that shift.

 [00:00] Why text/email selling fails in the AI era
 [01:00] What AI will automate—and what humans must own
 [03:00] Why transactional agencies face extinction
 [05:00] Leadership, delegation & removing yourself as the bottleneck
 [06:00] How to scale your brand across multiple cities or states
 [07:00] Turning team members into community leaders who drive business
 [09:00] Thinking bigger: multi-state growth, more market share
 [10:00] The role Agency Coach AI plays in leveling up your entire team
 [11:00] Why you must choose to level up (and what happens if you don’t)
 [12:00] The rise of COIs and why they matter more than internet leads
 [14:00] Training, coaching & accountability in the new AI-powered agency
 [16:00] Why the next decade will be the best opportunity for insurance pros

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