TIQUE Talks: The Business Podcast for Travel Advisors

42. What We'd Do Today If We Started Our Travel Business Over (Part 2)


Listen Later

Marketing, client experience, industry events, and more! Jennifer and Robin are continuing their discussion about what they’d do differently if they were starting over with their travel business. In this episode, they cover everything from the inception of your identity all the way through how you can make additional income after establishing yourself and your book of business.

 

Learn the importance of creating a strong brand identity, simplifying website design, utilizing lead generators for email marketing, attending industry events that align with your business goals, and providing a comprehensive client experience. Also learn about adding passive income to your business through affiliate marketing and other supplemental income streams. 

 

If you’re looking for valuable insights on growing a travel business, you won’t want to miss out on this binge-worthy two part series!

 

 

Today we will cover:

  •  (01:13) Website design and the importance of simplicity and intuitive navigation
  •  (05:00) Considerations for blog content and SEO optimization
  •  (11:25) The significance of email marketing and lead generation strategies
  •  (12:50) Learn from experienced advisors and other industry experts
  •  (14:50) Flip the script from focusing on Instagram to email list
  •  (20:10) Invest in a robust email marketing platform
  •  (21:55) Attend strategic industry events and self-guided FAMs
  •  (29:20) Create a comprehensive client experience
  •  (34:30) The importance of legal documentation and authorization
  •  (36:30) Diversify your income through affiliate marketing and courses
  •  (38:50) How you can utilize YouTube as a platform for sharing information
  •  (44:00) Evaluate the cost and effort of passive income streams
  •  

     

    Start looking like a design professional with Canva Pro!

     

    Get started with Planoly!

    _____

     

    JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche

    FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq

    CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com

    ...more
    View all episodesView all episodes
    Download on the App Store

    TIQUE Talks: The Business Podcast for Travel AdvisorsBy Robin Bradley and Jennifer Jacob

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    129 ratings


    More shows like TIQUE Talks: The Business Podcast for Travel Advisors

    View all
    The Chalene Show | Diet, Fitness & Life Balance by Chalene Johnson

    The Chalene Show | Diet, Fitness & Life Balance

    7,264 Listeners

    Travel Agent Chatter | Friday 15 by Host Agency Reviews

    Travel Agent Chatter | Friday 15

    82 Listeners

    TravelPulse Podcast by TravelPulse

    TravelPulse Podcast

    124 Listeners

    The TIN Lounge by Korrine Johnson & Theresa Chu-Bermudez

    The TIN Lounge

    39 Listeners

    Masters in Travel by Whitney Shindelar and Brianna Glenn

    Masters in Travel

    87 Listeners

    The Lounge by Travefy by Travefy

    The Lounge by Travefy

    9 Listeners

    Trade Secrets Podcast by Travel Weekly and TravelAge West

    Trade Secrets Podcast

    32 Listeners

    The Art Of Selling Travel Podcast by Glenda Beagle

    The Art Of Selling Travel Podcast

    28 Listeners

    7 Figure Cruise Business by Korrine Johnson

    7 Figure Cruise Business

    23 Listeners

    The Social Takeoff Podcast with Kelli Hayes Smith by Kelli Hayes Smith

    The Social Takeoff Podcast with Kelli Hayes Smith

    39 Listeners

    Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners by Rita M. Perez

    Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners

    25 Listeners

    Flight Path by Tern by Tern Software Inc

    Flight Path by Tern

    6 Listeners

    The No BS Travel Advisor™️ by Marcie Muensterman

    The No BS Travel Advisor™️

    51 Listeners

    The Travel Business Unpacked by The Travel Business Unpacked

    The Travel Business Unpacked

    8 Listeners