In this episode of the Writing at the Red House podcast, Kathi Lipp continues her conversation with PR experts Karen Campbell and Judy McDonough. They dive into the essentials of PR and marketing for authors, particularly those within the Christian genre. 

Listeners will learn about: 

• Effective pitching techniques to various media outlets. 

• The importance of an elevator pitch and how it can encapsulate your book’s essence in under two minutes. 

• Steps to take for authors starting their own PR initiatives, from local media outreach to leveraging social media. 

• Practical tips for being discoverable and easily contactable as an expert in your niche. 

• Insights into how PR has changed over the years and where it’s headed. 

Whether you’re an aspiring author or a seasoned writer, this episode is filled with actionable advice to help you get noticed and grow your platform. Don’t miss out! 

Inside Scoop: Sign up for the Writing Tips Newsletter at Writing at the Red House to get Kathi’s 7 Day Platform Plan for free.