Contractor Growth Network

#454 How to Make Your Website Generate More Leads (ft. Ian Miclean)


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In this episode of the Contractor Growth Network Podcast, Sean sits down with Ian Miclean, CGN's Director of Marketing, to break down website best practices for contractors. Your website is your #1 sales tool, but if it’s not structured correctly, it could be hurting your business instead of generating leads.

  • Ian shares essential Website 101 tips, covering:
  • The real role of a contractor’s website and how to optimize it for leads
  • Common website mistakes that turn away potential clients
  • SEO basics to improve visibility on Google
  • The importance of high-quality images & videos for credibility
  • How to structure calls-to-action (CTAs) for higher conversion rates
  • Why site speed and mobile optimization matter more than ever

If your website isn't generating leads, this episode will help you identify what's wrong and how to fix it—without hiring a web developer!

Subscribe now and start turning your website into a lead-generating machine!

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Contractor Growth NetworkBy Logan Shinholser

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