When you get a complaint or negative feedback what do you do?

Do you just delete the message and move on? Maybe you block the person if it's online? 

I take a totally different approach to complaints.

Back in 2009, I had a complaint made about me online.

The person who made that complaint is now a great friend of mine and I'm grateful to him for making that complaint years ago in a way that was clear enough that I saw it and could make sure I could rectify the issue.

I reached out and built a long-standing relationship from that complaint.  

When you see a client complaint, don't get upset, get excited. Every complaint is an opportunity to turn things around and build a relationship. Every complaint is an opportunity for you to improve your business.

Every complaint removes constraint. 

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