The Construction Leadership Podcast with Bradley Hartmann

458 :: Confusion Kills Profits: The 45-Word Strategy Statement That Changed Everything


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In episode 458 of the Construction Leadership Podcast sponsored by LBM Journal and facilitated by Rick Schumacher, Bradley Hartmann deconstructs the elements of sales leadership detailed in his new book “The Air Raid Sales Offense.” Joining Hartmann are three industry leaders: Bob Eakin of Curtis Lumber (NY, VT), Tina Breen of Manufacturers Reserve Supply (NJ), and Colby Chandler of Cassity Jones (TX). These leaders reveal how top-performing sales teams are reimagining their approach to customer acquisition, pipeline management, and strategic communication.

Listeners will discover:

•How to eliminate confusion in sales strategies

•Practical techniques for developing a repeatable sales process

•Insights into managing multiple sales reps and territories

•Strategies for introducing yourself to prospects that actually work

•Methods to build trust within your sales team

•Techniques to focus on high-value customers

Whether you're a sales rep, manager, or business owner in construction, or building materials, this episode offers actionable insights to help you simplify your sales approach, increase revenue, and build a more effective sales culture.

 

 This episode is brought to you by The Simple Sales Pipeline® —the most efficient way to organize and value any construction sales rep's roster of customers and prospects in under 30 minutes once every 30 days.

***

If you enjoyed this podcast, please leave a review on Apple Podcasts. Your feedback will help us on our mission to bring the construction community closer together.

If you have suggestions for improvements, topics you'd like the show to explore, or have recommendations for future guests, do not hesitate to contact us directly at [email protected].

 

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The Construction Leadership Podcast with Bradley HartmannBy Bradley Hartmann

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