Marketing Speak®

47. Protect Your Online Reputation with Kenton Hutcherson


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Kenton Hutcherson is an Internet lawyer from Dallas, Texas. He pioneered the practice of obtaining court orders to remove defamatory content from the Google search index. He has obtained the removal of over 1,000 webpages from Google using this court order technique.

EPISODE

If you own a website or online business, you will want to comply with the law, protect your content, and keep your brand's reputation positive. Kenton Hutcherson explains how to keep your business secure, and the steps to take if someone posts defamatory content about you online. While the law varies by state, understanding your rights is the first step to a successful online business and reputation.

We Discuss:

  • Why companies are not liable for third party content.
  • What is considered defamation.
  • How to get defamatory content removed from search engines.
  • The difference between defamation and invasion of privacy.

For complete shownotes and more, please head over to www.marketingspeak.com/kenton

LINKS & RESOURCES MENTIONED

Google

PubCon

Ripoff Report

The Communications Decency Act

Yahoo

Facebook

Consumer Complaints Board

Ripoff Report Corporate Advocacy Program

Ripoff Report VIP Arbitration Program

US Copyright Office

Digital Millennium Copyright Act

Right To Be Forgotten Legislation

Pissed Consumer

Bing

Lumen

Hutcherson Law

Email Kenton

STEP UP YOUR MARKETING GAME!

  1. The Digital Millennium Copyright Act can be effective in having copyrighted content removed, and it's easy, quick, and inexpensive. Just make sure that you have a valid basis for submitting a removal first.
  2. If you post content on your website that is false and defamatory about somebody else and they sue you, you can't claim the Communications Decency Act, because you are the author. Don't do it!
  3. Email Kenton to discuss your legal rights, ask any questions, or to work with him. He is based in Dallas, Texas, but works with people around the country.

THANK YOU FOR LISTENING!

As always, thank you for tuning in. Please feel free to drop by the website to contact me or leave a comment. If you enjoyed this episode, please share it!

-Stephan

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Marketing Speak®By Stephan Spencer

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