Renegade Marketers Unite

473: Data Sync or Sink: How Does Your Tech Stack, Stack Up?


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Think your tech stack is working for you? Think again.

After analyzing 100 stacks from the CMO Huddles community, Ryan Koonce of Growth Bench exposes what's broken, what's bloated, and what to do instead. From misfiring attribution models to misused tools like Google Analytics and Salesforce, this episode offers a fast, practical reset for any CMO serious about smarter growth.

What You'll Learn:

  • Why Salesforce isn't always the answer

  • The fatal flaw in Google Analytics you can't ignore

  • The real reason attribution is still a mess

  • What "great" data access looks like for marketing teams

For the rest of the conversation, visit our YouTube channel (CMO Huddles Hub) or click here: [https://youtu.be/wRWHIrzsD68]. Get more insights like these by joining our free Starter program at cmohuddles.com.

For full show notes and transcripts, visit https://renegademarketing.com/podcasts/

To learn more about CMO Huddles, visit https://cmohuddles.com/

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Renegade Marketers UniteBy Drew Neisser

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