The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

475. Embrace Your Mortality


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In this episode of The Brainy Business podcast, Melina Palmer welcomes Oliver Burkeman, author of the New York Times bestseller 4000 Weeks: Time Management for Mortals and the newly released Meditations for Mortals. Oliver shares his insights on embracing the finite nature of life and how recognizing our limitations can lead to a more fulfilling existence.

Throughout the conversation, Oliver and Melina explore the themes of productivity, time management, and the pursuit of happiness. They discuss the importance of accepting our limitations, the power of making decisions, and the benefits of focusing on what truly matters. Oliver introduces his concept of "imperfectionism," encouraging listeners to take action without waiting for the perfect moment and to embrace the messiness of life.

In this episode:

  • Discover the concept of "imperfectionism" and how it can help you live a more fulfilling life.
  • Learn about the four-week approach in Meditations for Mortals to embrace your limitations and focus on what counts.
  • Understand the importance of making decisions and taking action in the face of life's finite nature.
  • Explore the idea of letting things be easier than we expect and finding joy in everyday challenges.
  • Gain insights into how to live a more authentic and meaningful life by embracing imperfection.

Visit this episode’s page for important links, top recommended books and episodes, and a full transcript.

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The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral EconomicsBy Melina Palmer

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