Fundraising Bright Spots

48. Story-telling and growing your resilience, with Max Newton


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If you’d like ideas to help you be resilient; or ideas to improve the way you inspire your supporters through stories…then this episode is for you. This time I talk again to Max Newton, Head of community fundraising at Shelter. Earlier this year, Max completed the Tunnel Ultra, running for 200 miles non-stop, back and forth through a dark tunnel in a single weekend. As I write this, Max is ‘Running Home for Christmas’ (inspired by Chris Rea!) that is, 410 miles up the A1 in December, to raise funds for Shelter. Through his hobby Max has learned a great deal about resilience. Most interestingly, he applies these lessons to his fundraising and leadership and this approach has paid dividends, especially this year. As well as tips for being gritty, Max and I also explore story telling tactics that generate results. If you want to help share / spread the word about this or other episodes… THANK YOU VERY MUCH! And Max and I would love to hear what you think. We are both on Linked In and on twitter Max is @MaximoNewton – if you’re listening in December, please do check out how he’s doing in his mammoth Running Home For Christmas challenge - and I am @woods_rob. This episode is part of a full film Max and I recorded for the training and inspiration site for fundraisers, Bright Spot Members Club. If you’d like to find out more about all the training films, downloads and live sessions available each week, go to www.brightspotmembersclub.co.uk/join/.

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Fundraising Bright SpotsBy Rob Woods, Bright Spot

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