Scott Heimes, CMO of SendGrid shares with Alex Theuma data insights and customer examples to reveal the 5 rules for building a strong and effective email program. Check out the accompanying blog post to find all the links mentioned during the podcast including a 20% discount code for SaaStock 17 https://www.saastock.com/blog/view/5-keys-for-driving-growth-engagement-via-email Scott Heimes is one of 120 speakers coming to SaaStock 2017, which takes place in Dublin, Septemeber 18-20.

Check out the other ways SaaStock is helping SaaS founders move their business forward: 

🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book tickets: https://saastock-europe.com/tickets/

🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas
Book tickets: https://saastock-usa.com/

🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/)

🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)