Episode Summary:

I got home from Craft + Commerce late Saturday night, and by the time Jess and I sat down to record this on Monday afternoon, I had already taken two naps. (Sunday had one of its own, too.) My friend Jess Freeman of Jess Creatives somehow had a reel posted about Craft + Commerce before I'd even poured my coffee Monday morning — she has a child; I do not. 😂

Jess is a web designer, SEO expert, and host of the Ordinary Business Podcast, and she was at Craft + Commerce too. In this episode, we're sharing the five new Kit features that have us most excited for what's ahead for Kit users.

In this episode, you'll learn about:

• What the Kit MCP is and how you can connect your Kit account to Claude or ChatGPT to ask Kit strategic questions about your list
• Subscriber Signals: Kit's new Pro feature that pulls subscriber industry, social platforms, and audience size so you can identify warm leads without anyone researching them by hand — and for smaller lists, it could easily save more in team time (and generate more in direct sales follow-up) than it costs
• The new Kit landing page editor is live now 🎉
• Newsletter Sponsorships: Kit's new marketplace advertising model for connecting creators with brand sponsors
• GRO (formerly Grocers List) and its new native Kit integration for growing your list from social

Check out this episode's blog post Connect with Jess Freeman:

• Jess Freeman / Jess Creatives
• Ordinary Business Podcast
• Jess's first Happy Subscribers episode

Episode Resources:

• Free Duett Resources
• Join the Duett newsletter
• Check out Duett Services
• Book a FREE Discovery Call
• Instagram @alleagrummert
• Kit MCP
• Subscriber Signals
• Newsletter Sponsorships
• GRO
• Kit 2026 Releases
• Tasklit.ai
• Craft + Commerce