“Make them want to turn the page,” says Paula Moya, a professor at Stanford University and author of The Social Imperative: Race, Close Reading, and Contemporary Literary Criticism. 

In this episode of Think Fast, Talk Smart, Moya sits down with strategic communication lecturer Matt Abrahams to share how the elements of story can be used in other types of communication. Create compelling situations, full of sense and surprise, she says. Create characters we can empathize with; speak your written sentences aloud, and, Moya advises, think of the images your words may conjure up and how they may be interpreted by different audiences. 

Connect:

• Premium Signup >>>> Think Fast Talk Smart Premium
• Email Questions & Feedback >>> [email protected]
• Episode Transcripts >>> Think Fast Talk Smart Website
• Newsletter Signup + English Language Learning >>> FasterSmarter.io
• Think Fast Talk Smart >>> LinkedIn,  Instagram, YouTube
• Matt Abrahams >>> LinkedIn

********
Thank you to our sponsors.  These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.

This episode is brought to you by Babbel. Think Fast Talk Smart listeners can get started on your language learning journey today- visit Babbel.com/Thinkfast and get up to 55% off your Babbel subscription.

Join our Think Fast Talk Smart Learning Community and become the communicator you want to be.