In the final episode of our discussion of imposter syndrome, we focus on how imposter syndrome affects branding.

For those suffering with imposter syndrome, the concept of branding, or even self-marketing, can be intimidating.

Michel personally knows industry leaders with decades of experience who are hesitant to publicly post their thoughts on forums such as LinkedIn. Sometimes there may be a professional desire for anonymity, other times there is simply the belief that their views are not valid or are not interesting to potential readers.

In contrast, people with much less experience and knowledge are sharing their thoughts on social media daily. Millennials in particular are flocking to social media as a tool of self-promotion and empowerment. How can this shift be handled by an older generation of managers in order to create environments for reciprocal mentorship — the type of mentorship that pushes employees to have more confidence and deliver better results.

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