In this episode of The D2D Podcast, Hunter sits down with Dante Strom, Director of Marketing at The Ranches Golf Club. Dante shares how her background in sales shaped her approach to building high performing teams and revenue driven systems. Her story takes you from early lessons at Subway to shaping sales processes that drive strong conversions today. 

Dante explains why new and struggling reps need to understand people, process, product, and performance to succeed. She breaks down how discipline in the morning, mental preparation, and belief in your own routine set the foundation for better days in the field. She also explains why persistence matters when doors feel heavy, and how small adjustments in your approach change your confidence before the pitch even begins. 

She talks about her time doing door to door sales, what surprised her, and how it forced her to face personal fears and push into a stronger version of herself. She also shares how she applied sales principles to rebuild a full sales department, hire new people, train them, and increase conversions to levels the business had never seen before. Her view on accountability, ownership, and the power of consistency gives reps simple ideas they can apply right away. 

Listeners get a real look at how top performers think, how they prepare, and how they turn skills into results.

You will find answers to key questions such as:

• What routines help me perform with more confidence on the doors

• How do I handle objections without losing control of the conversation

• Why do people, process, product, and performance matter for new reps

• How do top reps adjust when a customer breaks their normal pitch flow

• How do I stay consistent on days when door knocking feels heavy

Connect with Dante Strom

LinkedIn personal: https://www.linkedin.com/in/dantestrom 

LinkedIn company: https://www.linkedin.com/company/golfandfitnessutah/ 

🗓️ Mark your calendars: D2DCon 9 lands in Salt Lake City, Utah | Jan 22 - 24, 2026. Lock in your spot at https://d2dcon.com/?el=podcast_ep601_monthday_1&htrafficsource=podcast&hcategory=organic_social

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