The PPC Den: Amazon PPC Advertising Mastery

6 Tips for Better Amazon Performance on Black Friday


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In this episode with Elizabeth Greene from Junglr, we share 6 smart ways to win on Black Friday. Stop wasting time refreshing Ad Console—it’s not showing the full picture. We’ll show you why Business Reports are your real MVP. Bleeding keywords? Gone. Runaway budgets? Handled. Data delays? Laughable. We’ll also cover why untested keywords and runaway budgets can ruin your sales. If your prep work fell through or you’re still scrambling, this is the no-fluff guide you need to stay in control and win big.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 0:00 - Intro

  • 03:28 – Tip #1: Avoid relying on Ad Console

  • 07:33 – Tip #2: Budget Boosts That Matter

  • 16:20 – Tip #3: Smart Bidding Only

  • 23:16 – Tip #4: Kill Dead Keywords Now

  • 27:34 – Tip #5: Fix Costly Search Terms

  • 29:28 – Tip #6: Double Down on Winners

  • 30:54 – Personal Black Friday Plans


  • 🦡 Resources & Links

    • 🎁This Black Friday: win PPC with 25% of:  https://www.adbadger.com/ 

    • 🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/

    • Where to find Elizabeth Greene,  https://junglr.com/ 

    • Amazon Black Friday 2024: How to Strategize the Best Deals for Maximum Savings

      • 4 Ways To Approach Black Friday & Cyber Monday for Amazon PPC-ers

        • How Do I Evaluate Amazon Buyers’ Activity After Black Friday-Cyber Monday?

          • 3 Strategies for Common Black Friday- Cyber Monday Amazon Advertising Worries

            • Is It Profitable to Advertise Black Friday Weekend?

              • Ramping Up For Cyber Monday and Black Friday With Data-Driven PPC Strategies

                • 📚 Unlock our FREE comprehensive Amazon Marketing Playbook

                • Subscribe to our newsletter

                • Transform your workflow with our comprehensive Amazon Advertising checklist

                • Review all our show notes

                • -

                  Host and Executive Producer: Michael Erickson Facchin

                  Guest Co-Host: Elizabeth Greene

                  Senior Producer: Nancy Lili Gonzalez

                  Podcast Coordinator & Graphic Designer: Sofiia Podash

                  Video and Audio Editor: Pedro Moreno

                  ...more
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                  The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den

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