Years ago I was meeting with a friend of mine and I asked him if his company had a Vision Statement. He said sure, and then got up and walked out of the room. I didn't really understand what was going on until he walked back in with a framed copy of his vision statement and read it to me.

I remember asking him, "do you guys even use this?" His reply was no. They had hired a consultant a few years earlier who walked them through a two day offsite to create their vision statement and once they hung it on the wall, they didn't really think about it again.

His vision statement had the same problems that most do. It was completely and totally focused on the company, not on their movement, and not on who they serve.

There's a better way to get your company focused and going in the right direction.

Resources Mentioned:

https://MomentumMasterclass.com

http://charfen.com/34 - The Client-Centric Mission

http://charfen.com/60 - Double Your Productivity in Two Weeks

http://charfen.com/170 - Three Conditions For Team Success

http://charfen.com/219 - When You Chase Two Rabbits

http://charfen.com/283 - Finding Purpose and Meaning

http://charfen.com/319 - The Waterfall

http://charfen.com/392 - Stop Having Meetings

http://charfen.com/461 - The Side Hustle

http://charfen.com/469 - Avoid Fishing Expeditions

http://charfen.com/504 - Why Companies That Should Scale Don't Part 2

http://charfen.com/506 - Why Companies That Should Scale Don't Part 4

http://charfen.com/550 - Becoming a Passenger in Your Business

https://charfen.com/627 - Casting a Vision