The StoryBrand Podcast

#80: How to Reinvest Your Profit to Fuel Growth


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When you have extra money in the bank, you should reinvest it in your company. But how do you know where to invest when there are many areas that need attention? Instead of sitting on your profit with uncertainty or putting money in the wrong places, you want to pour cash in strategic growth areas.

In today's episode, Donald Miller talks with Rebekah Scott of Rebekah Scott Designs, a luxury handbag brand that allows women to design their own purses. In 2020, Rebekah reinvested some of her profit in a business initiative that flopped. Listen in as Rebekah and Don discuss reinvesting principles that provide results, not regrets. As you'll see in today's coaching session, disciplined investing in sales, marketing, and products will keep your business strong and growing!

Find out more about Rebekah's custom bags at ShopRSD.com and 1948Leather.com. Use promo code BMSUPODCAST at checkout for $10 off your next purchase.

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