Let’s be honest - when sales slow down, it can feel super stressful, especially when you’re just starting out. But guess what? It happens to everyone. In this episode, Heather opens up about the slow seasons in her own business and how she’s learned to roll with them. She talks about spotting patterns in your sales, figuring out what your customers actually need during these times, and coming up with ways to still show up and provide value. She also shares simple tips for staying engaged with your audience and planning ahead for when things pick back up. If you’ve ever felt like giving up during a slow month, this one’s for you!

Key Takeaways:

• (02:20) Understanding business seasonality
• (04:15) Strategies for the slow seasons
• (05:30) How Heather manages the slow season for Kindergarten Ready
• (10:30) Understanding your audience and their buying styles

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