Contractor Growth Network

#82: What Makes A Good Promotional Offer


Listen Later

People want to buy but who knows how long that is going to take them? Well, that's exactly what Logan and Alex are tackling in today's episode. As the salesperson, your goal is to put them on your timeline so that they are buying on your terms. One of the best ways to do this is to have an effective promotional offer. If you're like most people, the term, "promotional offer," probably makes you cringe because no one likes to be sold. Worry not though. At the end of the day, everybody likes a deal. If used correctly, you as a contractor can efficiently incentivize your prospects into buying right now on your terms. Stay tuned to help skyrocket your sales!

In this episode, we talk about…

  • Sources of negativity that surround promotional offers
  • Getting into people's homes during the holiday season
  • Incentivizing step 1 of your sales process
  • Constantly changing your promotional offer to keep interests levels high
  • Why promotional offers are necessary
  • Starting the conversation heavily so they choose you when the time is right
  • Giving deals that run for repeat users
  • What makes a good offer vs. what makes a bad offer
  • Doing what you need to get them to close right now
  • Figuring out an effective promotional offer that makes sense for you

Links to resources:

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

To get on the waiting list for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com before November so you can get the program for $79.99 instead of $149.99 because you listened to this podcast.

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

...more
View all episodesView all episodes
Download on the App Store

Contractor Growth NetworkBy Logan Shinholser

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

57 ratings


More shows like Contractor Growth Network

View all
The EntreLeadership Podcast by Ramsey Network

The EntreLeadership Podcast

4,399 Listeners

The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,830 Listeners

REAL AF with Andy Frisella by Andy Frisella

REAL AF with Andy Frisella

32,722 Listeners

Remodelers On The Rise by Kyle Hunt

Remodelers On The Rise

64 Listeners

The Contractor Fight with Tom Reber by Tom Reber

The Contractor Fight with Tom Reber

405 Listeners

The Martell Method w/ Dan Martell by Dan Martell

The Martell Method w/ Dan Martell

574 Listeners

Modern Craftsman by Modern Craftsman

Modern Craftsman

1,138 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,436 Listeners

Bedros Keuilian Podcast Show by Bedros Keuilian

Bedros Keuilian Podcast Show

2,281 Listeners

The Home Service Expert Podcast by Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist

The Home Service Expert Podcast

742 Listeners

Dropping Bombs by Brad Lea: CEO, Entrepreneur, and Host of The Bottom Line

Dropping Bombs

2,313 Listeners

Contractor Evolution by Breakthrough Academy

Contractor Evolution

51 Listeners

Waste No Day: A Home Services Motivational Podcast by Brian Burton & Nate Minnich

Waste No Day: A Home Services Motivational Podcast

516 Listeners

The Build Show Podcast by Matt Risinger

The Build Show Podcast

371 Listeners

BigDeal by Codie Sanchez

BigDeal

785 Listeners