Keegan and Company

#89 Ben Seymour: Ultra-running, Entrepreneurial Grind & Athletic Mindset


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Join Keegan as he sits down with Ben Seymour, a former professional rugby player turned ultra-endurance athlete and entrepreneur. In this episode, Ben shares his transition from an eight-year rugby career to taking on some of the toughest ultramarathons in the world, including the Atacama Crossing and TDS race. He opens up about the mindset required to push through extreme endurance events, the lessons learned from setbacks like a recent DNF, and how his competitive drive fuels both his training and business ventures.


Beyond sports, Ben dives into his entrepreneurial journey, co-founding businesses like Recovery Lab and online training platforms to support athletes and wellness enthusiasts. Keegan and Ben discuss the challenges of balancing personal life, business ambitions, and extreme endurance goals—all while staying true to one’s internal purpose.


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Keegan and CompanyBy Keegan


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