Who should we talk to next about how to break the decades-long plateau of client outcomes in psychotherapy? Short on ideas, we take it upon ourselves to try and crack the 45-year-old riddle about how to make therapy more effective. Ben has another existential crisis, Carrie converts to the religion of customer service, and we (eventually!) explore why the path to better outcomes might go directly through Starbucks and the hospitality industry. We want to hear your feedback on this one!

VBT in Focus is a series of sporadic episodes in which Carrie and Ben have the privilege of chatting with their favorite thinkers in the field of psychotherapy. Thank you for listening. To support the show and receive access to regular bonus episodes, check out the Very Bad Therapy Patreon community.

Part One: 0:00 – 1:01:28

Part Two: 1:01:28 – 1:50:27

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Show Notes:

• Daniel Kahneman / Seth Godin
• Tyler Black's Twitter Thread
• How To Know If You're An Interrupter Or A 'Cooperative Overlapper'
• Job Demographics Search Tool
• WEIRD Bias
• The Person of the Therapist Training Model (Harry Aponte)
• Clients' and therapists' views of the therapeutic alliance: similarities, differences and relationship to therapy outcome
• The first sessions of psychotherapy: A qualitative meta-analysis of alliance formation processes.
• The Art of Creating a Magical Session: Key Elements for Transforming Psychotherapy
• The Inventory of Preferences (C-NIP): A User's Guide
• SERVQUAL
• Service-Dominant Logic: Premises, Perspectives, Possibilities