Welcome back! Today I’m talking with Dr. Krystal Couture, licensed acupuncturist and doctor of physical therapy. 

Krystal is known as The Pelvic Acu and she teaches pelvic health acupuncture through her online classes, as well as in person for her advanced certificate program.

Her goal is to spread awareness of how powerful acupuncture can be for pelvic health, so that more of us can help this underserved population of patients.

In this episode, we talk about:

• Why acupuncturists are the perfect practitioners to help with pelvic floor concerns
• What marketing helped Krystal grow her own practice, especially after relocating her office
• Being willing to try different marketing strategies to see what’s a good fit
• Adjusting your marketing message until it really hits home with your target audience
• Building community as a marketing strategy
• And much more

Hope you enjoy this episode with Krystal!

SHOW NOTES:

• The Pelvic Acu: Online Classes and In-Person Seminars
• Instagram @thepelvicacu
• Krystal's Free PDA Class: Introduction to Pelvic Acupuncture (1 NCCAOM PDA)
• Marketing Breakthrough Session with Michelle
• Register for Brad Whisnant's Portland Seminar in March

🧠 Today's episode is sponsored by Brad Whisnant Seminars. 

If you’re serious about learning Master Tung acupuncture, don’t miss A to Z ~ Point Alpha to Point Omega, a three-day live seminar with Dr. Brad Whisnant in Portland, Oregon, March 13th-15th. 

This is his only live training of 2025, designed to help you gain full competence and mastery of the most effective and reliable Tung points for clinical success. 

Dr. Whisnant treats 100+ patients a week, has authored eight books, and has taught over 100 seminars worldwide. 

Seats are limited! Click here to register now.

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Curious about Acupuncture Marketing School, the online course for marketing beginners? Join me inside! Click here to learn more.