I sat down with Kendra Scott — yes, *that* Kendra Scott — to unpack how she turned $500 and a side hustle into her billion-dollar brand Kendra Scott. We talk about how she bootstrapped from her spare bedroom, sold jewelry door-to-door with a baby on her hip, and built an empire by staying authentic when everyone else chased trends. You’ll hear the raw, unpolished truth about scaling a business, why passion and persistence matter more than perfect timing, and how she’s now flipping the script as an investor and founder of Yellow Rose. If you’re building something from scratch or just need a reminder that grit beats glam, this one’s for you.

00:00 Intro

01:17 Bootstrapping and Scrappy Mindset

02:55 Lessons from Failure and Persistence

13:01 The Power of Connection in Retail

21:56 Disruptive Marketing Strategies

31:09 Balancing Success and Personal Life

38:55 Balancing Motherhood and Business

40:18 Creating a Business Utopia

42:16 Facing Business Challenges

44:47 The Birth of Kendra Scott Retail

47:33 Embracing Authenticity in Business

50:22 The Inspiration Behind Yellow Rose

55:32 Working with Dolly Parton

01:07:13 Shark Tank and Entrepreneurial Insights

01:11:14 Final Thoughts

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