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Ad Age Marketer's Brief
Ad Age Marketer's Brief episodes
- How Hendrick's, Milagro, Balvenie and other premium spirits brands are navigating the post-COVID correction
Paul Basford of William Grant & Sons discusses marketing strategies and industry trends
24 min - How Celsius is building a resilient brand in the volatile energy space
CMO Kyle Watson talks healthy trends and strategic Gen Z marketing
22 min - Behind Potbelly's limited-time offer strategy
CMO joins the Marketer's Brief podcast to discuss the chain's media mix and updated loyalty program
27 min - Why Athleta's 'Power of She' still resonates and what's next for Gap-owned brand
CMO Ilona Aman discusses Athleta's recent Olympics campaign and back-to-school shopping
22 min - How GoGo Squeez learned it had Gen Z and millennial fans
GoGo Squeez CMO joins the Marketer's Brief podcast to discuss how these new consumers are helping the brand grow up and spur new products
23 min - How Ben & Jerry's is thinking about activism post Unilever spin-off
The ice cream maker has had to balance is social justice views and being part of a packaged food giant
21 min - Reckitt's Fabrice Beaulieu on how the company is using AI
Chief marketer behind Lysol, Mucinex and Airwick describes how company is using AI to mine insights, measure media effectiveness and more.
27 min - Nissan's top marketer on making the car the star
Vinay Shahani, senior VP for U.S. sales and marketing at Nissan Americas, on recapturing the automaker's marketing edge and how it is approaching sports marketing.
22 min - Inside Scrub Daddy's TikTok collaborations
Social media managers Kerrie Longo and Davis Miller talk about working with other brands, TikTok Shop, and what's next for Scrub Daddy.
25 min - Behind Jomboy Media's creator-led sports platform
COO Courtney Hirsch discusses brand deals and TV rights
20 min
About Ad Age Marketer's Brief
From the publisher's feed
Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond.
Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work.
Subscribe to sharpen your judgment and spot what matters early.
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