In this episode of Add To Cart, we checkout Alice Williams, founder of Ovira, a period pain relief device.  So much more than just a medical solution, Ovira are doing loads to make the conversation around periods, vaginas and women’s health… normal.  At the time of recording, they are killing it on TikTok and have the most followers of any brand in Australia.  

Links from the episode:

Koala Eco

Alice Williams from Ovira: The Most Followed Aussie Brand on Tik Tok | #276

Questions answered in the podcast:

• What is the weirdest thing you’ve ever bought online? 
• Who is your favourite retailer? 
• Which retail fad do you wish was history?
• Can you recommend a book or podcast that our listeners should immediately get into? 
• Finish this sentence.  The future of retail is… 

This episode was brought to you by…

esuite

About your co-host: Alice Williams from Ovira

Alice Williams is the founder and CEO of Ovira, a period pain relief device. A sufferer of debilitating endometriosis, Alice was looking for a safe, instant and drug-free way to cope with her pain, and since founding Ovira, has brought relief to tens of thousands of other warriors. Alice is passionate about driving the conversations about women’s health and suffering.

You can contact Alice at LinkedIn

About your host: Nathan Bush from esuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Adam Sharon-Zipser, founder of Giftnote,  a Shopify app which allows gift givers to have an SMS or email arrive to the gift recipient within 30 minutes of their delivery. This solves the problem of impersonal, or even worse, unknown deliveries. Adam is also the founder of Elephant Room, an ecommerce agency that helps ecommerce brands grow through paid performance, website development, UX, integrations, analytics and a lot more. They have worked with brands including Boody, Bed Threads and Sit the Label.  In this chat we cover how Giftnote is improving the gifting experience and talk to what a great gifting experience looks like. We also go broader than gifting and cover how to outsmart the performance media algorithms (hot tip - you can’t) and Adam’s favourite measurement tools for different sized ecommerce businesses. 

Links from the episode:

Recast

Bimodal

Shopify Plus (sponsored)

Packleo (sponsored)

Questions answered:

• Where do retailers typically get gifting wrong? 
• What are the best tips for retailers looking to upgrade their gifting experience?
• What are your favourite measurement tools for different sized ecommerce businesses?

This episode was brought to you by…  

Shopify Plus

Packleo

About your co-host: Adam Sharon-Zipser from Giftnote

Adam started his career working in product team for growing tech companies in Sydney while moonlighting Magento builds in 2009. After a few successful projects and increased demand, Adam started Elephant Room in 2014, an eCommerce digital agency that focuses acquisition, experience and retention services. Over time the agency saw a gap in the market for gifting technology and sought to build infrastructure which enable brands to offer a complete automated and branded gifting experience online. 

You can contact Adam at LinkedIn

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout David Fogarty, Founder of The Oodie, the original oversized wearable blanket that turned Davie’s last $500 into a 250 million dollar business and now sits inside The Davie Group alongside Pupnaps, ZoeTech, Australian Furniture Warehouse and more. 

Links from the episode:

Davie Fogarty from The Oodie: The Fad That Stuck Around | #271

Questions answered in the podcast:

• What is the weirdest thing you’ve ever bought online? 
• Who is your favourite retailer? 
• Which retail fad do you wish was history?
• Can you recommend a book or podcast that our listeners should immediately get into? 
• Finish this sentence.  The future of retail is… 

This episode was brought to you by…

esuite

About your co-host: Davie Fogarty from The Oodie

Davie Fogarty, a 28-year old university drop out and entrepreneur, started out by baking biscuits to sell at school, and by 16 had started his first side hustle, re-selling products on eBay. He tried many businesses, from personal training to seasonings, even a Vietnamese roll shop, before he found his groove with The Oodie and Calming Blankets in 2018, when he was just 23 years old. This quickly developed into The Davie Group, a group which encompasses multiple e-commerce brands as well as a recently developed software tool. Over the past year, Davie has also started sharing his knowledge on social media, including a YouTube channel and podcast appearances, with hopes to help other aspiring entrepreneurs reach their goals and financial freedom.

You can contact Davie at LinkedIn

About your host: Nathan Bush from eSuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Shane Lenton, Co founder and CEO of The Wishlist, has spent the last 14 years growing the digital capabilities at Cue and his new venture is offering a solution to the problem of clogged camera rolls everywhere.  The Wishlist allows shoppers to save product items for review and purchase later, online or instore.  It gives retailers the ability to capture customers details and preferences and automatically generate personalised marketing campaigns that build engagement and drive sales.  Shane has a passion for customer service and a brain for tech and this combination has found its natural outlet with The Wishlist, already embraced by retailers such as Kip and Co, Mr Poolman and Incu.  We hear how Shane’s idea gained real legs when his wife lost out on the perfect pair of boots, his thoughts on the key components of a good omnichannel experience and how he started problem-solving at an early age with a rope and pulley feeding system for the family pet.

Links from the episode:

Shopify Plus (sponsored)

Packleo (sponsored)

Questions answered:

• What’s your definition of a great omnichannel experience in 2023? 
• Where do you see retailers most commonly getting omnichannel wrong? 
• Can you talk us through the typical customer experience when customers use The Wishlist? 

This episode was brought to you by…  

Shopify Plus

Packleo

About your host: Nathan Bush from esuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, esuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

About your co-host: Shane Lenton from The Wishlist Company

Shane is a technology and retail leader, with over 20 years of experience across a variety of industries including retail, finance, media and government with a track record of delivering industry leading and awarded solutions.

You can contact Shane at LinkedIn

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Kelly Jamieson, who founded Edible Blooms as a small family business, keen to bring moments of joy in the form of sweet treat bouquets to as many people as possible.  Now, 17 years later, Edible Blooms has grown to include gourmet gift hampers and living plant gift deliveries and took out the 2022 Canstar Most Satisfied Customers Award. 

Links from the episode:

Kelly Jamieson from Edible Blooms: Gifting Joyful Moments | #267 

Questions answered in the podcast:

• What is the weirdest thing you’ve ever bought online? 
• Who is your favourite retailer? 
• Which retail fad do you wish was history?
• Can you recommend a book or podcast that our listeners should immediately get into? 
• Finish this sentence.  The future of retail is… 

This episode was brought to you by…

esuite

About your co-host: Kelly Jamieson from Edible Blooms

Back in 2005, Kelly founded Edible Blooms as an online retail gift destination with her sister Abbey and they were proud early pioneers of ecommerce in Australia. Fast forward nearly 18 years and they’ve gathered a collection of business awards including the 2022 Canstar #1 Online Gift Delivery Company for Australia, Telstra Business of the Year for Australia and SA Business Woman of the Year. Today an Edible Blooms smile arrives on a doorstep faster than every two minutes daily across Australia and New Zealand. 

You can contact Kelly at LinkedIn

About your host: Nathan Bush from eSuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by a founder who launched her brand in 2018 after finding a perfect match with an Instagram personality and hasn’t looked back.  Gemma Crowe is the Founder of Infamous Swim, an Australian label for women who want to feel empowered in their swimwear no matter what stage of life they’re at.  With striking prints and options for matching with family, the company has grown from a $10,000 investment to $14m and counting.  In this chat, Gemma shares the reason she wanted to make swimwear for all bodies, the disasters her business has come through over the years and how relationships will always be the most important thing. We discuss everything from technology to team to funding in this episode. A very real chat for founders who might be reaching that next stage of growth. 

Links from the episode:

Shopify Plus (sponsored)

Packleo (sponsored)

Questions answered:

• How did the idea for Infamous Swim come about?
• Why are you so open about Infamous Swim’s revenue goals?
• What have been the biggest challenges in running the business?

This episode was brought to you by…  

Shopify Plus

Packleo

About your host: Nathan Bush from esuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, esuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

About your co-host: Gemma Crowe from Infamous Swim

Gemma is fuelled by the desire to create swimwear that women feel empowered and sexy in, at any age, through any life stage.

She’s set the standard for matching with your mini too, by creating our entire range to match with your partner and your little ones.  Gemma loves what she does and is responsible for the creation of the community of like-minded women that wear Infamous Swim, if you’ve ever got in touch with our brand, it’s highly likely you've been chatting with Gemma herself!

You can contact Gemma at LinkedIn

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Harry Dixon, Rory Garton-Smith and Elliot Rampono, Co founders of Checkmate, an app that plugs into safari on your mobile to automatically provide savings while you shop.  The team has an eclectic mix of talents and backgrounds - one is an entrepreneur and partnerships expert, another a trend setting data scientist and the third, a former musician who’s played Splendour and competed in Ninja Warrior! 

Links from the episode:

The Name of The Wind by Patrick Rothfuss

The End of The Future with Peter Thiel

This Week in Start Ups - Chris Sacca

Red Notice by Bill Browder

Harry, Rory & Elliot from Checkmate: Hot Deals and Red Doc Martin’s | #265

This episode was brought to you by…

esuite

Harry Dixon from Checkmate

CEO of Checkmate, Harry is a Perth, Western Australian-raised entrepreneur living in the US. He has worked in Technology for the past 8 years working for Frank Gehry (Trimble Consulting), Skyryse, Flint Capital & EasyPost. Harry most recently left EasyPost as Director of Partnerships to bring his eCommerce experience to starting Checkmate.

You can contact Harry at LinkedIn

Rory Garton-Smith from Checkmate

Formerly on Triple J as Elk Road, Rory did a double degree in Law and Engineering and left the music industry behind to work at Apple in California on the iPhone. Deeply passionate about consumer products, Rory has spent the last many months building Checkmate as the Co-Founder and CTO.

You can contact Rory at LinkedIn

Elliot Rampono from Checkmate

Since obtaining his Master's degree in Data Science, Elliot has worked between the USA and Perth in both data-oriented and pure engineering roles. Elliot most recently left a role at DataRobot as a Data Scientist to start working on Checkmate with Harry and Rory.

You can contact Elliot at LinkedIn

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Gavin Ballard, CEO and Founder of Submarine, a Shopify add-on that helps brands and agencies push the limits of what ecommerce platforms can do for subscriptions, membership crowdfunding and more. It’s a unique and fascinating approach because it is essentially giving developers and agencies the keys to create unique experiences - rather than delivering it straight out of the box like many other apps. It is doubly interesting because Gav is also the founder of ecommerce agency Disco Labs, which has helped develop ecommerce experiences for leading brands such as JB Hi Fi, YouFoodz and Lovisa.  I really wanted to get ecommerce nerdy in this episode and drill into what composable commerce, flexible commerce, headless commerce actually is - and how retailers should consider it. So if you are like me and have a basic understanding of these terms but are still a bit foggy on it all, this should help clear that up. And it is important - especially if you are making decisions around tech investments, tech partners and skillsets you need on your team. We also cover Gav’s favourite Shopify themes (from his best selling but now out of date paper, The Definitive Guide To Shopify Themes and how he ended up in the office of Shopify CEO Tobi Lutke ( Lootka) - juicy. 

Links from the episode:

One Inch Round

MACH Alliance

Commerce Tools

Switch Themes

Maestrooo

Shopify Plus (sponsored)

Packleo (sponsored)

Questions answered:

• What is composable commerce?
• How do you see composable commerce evolving and innovating? 
• What has been your biggest challenge in running a tech product business?

This episode was brought to you by…  

Shopify Plus

Packleo

About your co-host: Gavin Ballard from Submarine

Gavin is the CEO and Founder of Submarine, a platform that lets leading brands build flexible, innovative experiences for customers. He’s a Shopify ecosystem veteran, building on the platform for over a decade and running one of the world’s leading Shopify Plus partner agencies, Disco Labs.

You can contact Gavin at LinkedIn

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Jane Cay, founder and CEO of birdsnest, one of Australia’s biggest fashion success stories.  Leaving a job with IBM to adopt a small clothing business in regional NSW back in 2004, Jane has grown birdsnest to a staff of 150, serving a community of women with styled outfit inspiration, express delivery, above and beyond customer service, no hassle returns…all the things!  

Links from the episode:

Buy From The Bush

Atomic Habits by James Clear

Jane Cay from birsdnest: Bush Business Wisdom | #263

Questions answered in the podcast:

• What is the weirdest thing you’ve ever bought online? 
• Who is your favourite retailer? 
• Which retail fad do you wish was history?
• Can you recommend a book or podcast that our listeners should immediately get into? 
• Finish this sentence.  The future of retail is… 

This episode was brought to you by…

esuite

About your co-host: Jane Cay from birdsnest

Jane Cay is the founder of birdsnest, an online fashion business based in regional NSW that employs over 150 locals in a town of 6,500. Jane has been a board member on Jobs for NSW and prior to this she was a founding board member of the National Online Retailers Association.  The best bit is Jane gets to live in the slow lane, and work in the fast lane. Her home, where she lives with her sheep farmer and three children, is a 130km round trip for a litre of milk.

You can contact Jane at LinkedIn

About your host: Nathan Bush from esuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, esuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Lou Kendall, Co-founder and Co-owner of Louenhide.  Started 16 years ago as a party plan business, Louenhide grew from the unmistakable popularity of brightly coloured handbags that Lou and her friend Heidi, noticed was a gap in the market.  Doubling down on bold bags was the right decision and now the brand ​​is a favourite of many, sold in over a thousand retailers worldwide, both in store and online.  Now, the conversation today ranges far and wide, but one thing we keep coming back to is people and team.  Lou shares her unique hiring strategy that gets results, how she loves to work in a project-based way to improve her business and the 24 hour rule she couldn’t live without.

Links from the episode:

Shopify Plus (sponsored)

Packleo (sponsored)

Questions answered:

• How did you move from party planning to handbags?
• How do you describe Louenhide’s differentiator in the market these days? 
• What’s your take on hiring staff?

This episode was brought to you by…  

Shopify Plus

Packleo

About your host: Nathan Bush from esuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

About your co-host: Lou Kendall from Louenhide

Lou Kendall is a founder and director of Brisbane-based accessory brand, Louenhide. She started the brand alongside fellow founder and director, Heidi Bailey, 16 years ago and knows the ups and downs of running a business. Louenhide has been able to stand the test of time with timeless designs that are accessible and affordable.

You can contact Lou at LinkedIn

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

If you want to keep learning in eCommerce, make sure you hit the follow button!

Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

Join us on LinkedIn: https://www.linkedin.com/company/add-to-cart

Join us on Instagram: https://www.instagram.com/addtocartshow/

Sponsor Add To Cart: https://addtocart.com.au/sponsor/

Contact Nathan: https://www.linkedin.com/in/nathbush/

Hosted on Acast. See acast.com/privacy for more information.