AdMission

Russ and Freddie explain what The Wiggles and Taylor Swift have in common, and why she demonstrates the fundamentals of marketing. They clash over the right to disconnect, and offer up their ideas for a pitch to sell it. 

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This is AdMission: A place where ideas are had, dissected, destroyed and worshipped. 

In episode one, the 'old world' of advertising meets the new. Russ admits what it was really like when the offices of ad men were naughty, loose and laden with cash. And what happened when it all came crashing down. 

Freddie picks up the pieces. 

Explicit language warning: Listener discretion advised.

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This podcast missed the mark. 
The premise is all wrong - backwards, even.
People want to buy things that make them smarter, stronger, safer, sexier and rich. 
Nobody wants a podcast about the people behind the fantasies - brought to them by the biggest and the smallest names in this industry.
People today want beautiful lies.
Nobody wants a podcast about advertising. 

‘AdMission’, with advertising guru Russel Howcroft and up-and-comer Freddie Young from ‘Good One Creative ', tells the uncensored story behind the world’s most talked about brands, ideas, marketing campaigns, advertising news and industry screw ups. 

Russel and Freddie are the ‘then’ and ‘now’ of advertising - Russel, with a life-time of knowledge and experience shaped in the free for all days of advertising, and Freddie, a millennial working in a fractured media landscape dominated by strict standards and Tik-Tok.  

This no spin podcast offers sharp insight to the world's biggest stories in advertising, media and business. 

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