Agency growth consultant, author, and podcast host Max Traylor discusses how marketing agencies can dramatically increase profitability by focusing on existing client relationships rather than constantly chasing new business. Max shared strategies for improving client retention through smarter pricing models and positioning your agency as a true marketing leader for clients. This insightful discussion offers practical guidance for agency owners looking to future-proof their business model and significantly boost their bottom line without the endless hustle for new clients.

Today we discussed:

• [00:00] Opening
• [00:09] Introducing Max Traylor
• [01:29] Are Agencies in Trouble?
• [04:25] Leadership is Missing
• [07:00] Growing Revenue with Current Clients
• [11:46] Are Retainers the Right Way To Go?
• [15:36] Productizing Your Services
• [18:01] Advice on Starting a Consulting Service Today

More About Max Traylor:

• Check out Max Traylor's Website: https://Maxtraylor.com
• Connect with Max Traylor on LinkedIn: https://www.linkedin.com/in/maxtraylor/
• Read Agency Survival Guide by Max Traylor: https://amzn.to/3XkfRNn

Rate, Review, & Follow

If you liked this episode, please rate and review the show. Let us know what you loved most about the episode.

Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

👉 Get Your Free Prompts: https://dtm.world/freeprompts