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You donāt need to lead with āexpert energyā to create a strong brand.
In fact, trying to sound like an expert might be the very thing making your content feel stiff, generic and disconnected.
In todayās episode, weāre talking about what it actually looks like to build a powerful, in-demand brandāwithout pretending to have it all figured out.
Topics discussed:
- Why āexpert energyā doesnāt build trust (and what does instead)
- The shift from proving yourself ā to connecting with your dream client
- How to write content that builds authority without being performative
- What actually makes people say, āSheās the one I want to hireā
This episode is your permission slip to stop trying to sound like a guruāand start showing up like the grounded, capable, trusted guide you already are.
š DM me on Instagram @heykristamarie and tell me your biggest takeaway after listening!
Loved the episode? Have a topic or guest host request? Send me a text message!
Ways we can work together:
- <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out!
- <<Brand Photography>> Is it time to elevate your business with new brand photos?
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