AMPLIFY Your Brand and Business

AMPLIFY Your Brand and Business

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AMPLIFY Your Brand and Business episodes

  • 252 | Active Marketing vs. Passive Marketing (& Why You Need Both)

    Today's episode is a quick one -- I had a realization earlier today about my marketing strategy and it felt really important to share here with you!

    I'm breaking down the difference between active and passive marketing, which one I've been leaning on (maybe a litttttllle too heavily), what I'm adding in to support it, and why you need both active and passive marketing strategies working together to build momentum in your business.

    I can't wait for you to tune in! 🎧



    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    9 min
  • 251 | The ONE Photo That Makes Clients Instantly Reach Out

    Today we're talking about the one photo that will have your clients instantly thinking "okay yep, this is the person I want to reach out to". And I can promise you one thing, it's not going to be the photo you expect.Β 

    We'll be diving into:

    • Why your clients are craving depth, but not in the way you might think
    • The specific type of photo that makes people feel instantly connected to you
    • Why a professional brand photo alone isn't always enough
    • A simple question to ask yourself when you're looking through your own photos

    I can't wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫢



    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    14 min
  • 250 | The Role IG Actually Plays In My Business

    Today we're talking about the actual role Instagram plays in my business. And why, even though I don't need to rely on it to bring in new clients, it still serves a purpose in my overall marketing strategy.Β 

    We're diving into:

    • Why you shouldn't rely on "going viral" to be the thing that books out your practice
    • A new way to think about what purpose Instagram can serve in your marketing and visibility strategy

    I can't wait for you to tune in! 🎧



    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    13 min
  • 249 | Why Your Website Still Isn't Showing Up On Google

    Today I'm talking about one free, completely overlooked step most people miss when they launch or redo their website, and why it could be the exact reason Google doesn't know your website exists.

    This is relevant whether you're launching your very first website or you've had one for years (but you're still not showing up when people are searching for you).Β 

    By the end of this episode, you'll walk away with:

    • The free tool that gives you the most useful data in your entire business
    • Why just having a live website isn't enough for Google to actually find it
    • What it looks like to get a client lead within the first week of launching

    I can't wait for you to tune into this one! 🎧
    Send me a DM @heykristamarie and let me know your takeaways! 🫢


    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    14 min
  • 248 | 3 Website Changes That Lead to Booked Out Consultation Calls

    In today's episode we're talking about three website changes (you can literallllyy make today) that lead to more booked consultation calls -- especially from cold leads who are finding you for the very first time online.

    These aren't about SEO or getting found on Google, this is all about what happens once someone's already on your website, scrolling through your pages, trying to decide if you're the therapist they want to reach out to.

    By the end of the episode, you'll walk away with:

    • A simple shift that removes the barrier from potential clients not reaching out
    • How to stand out from every other therapist by speaking more clearly to your potential clients
    • One small fix to your call-to-action buttons that boosts your website conversions

    I can't wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫢



    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    18 min
  • 247 | Is Your Website Contact Form HIPAA Compliant?

    Today we're talking about your website contact form and whether it's actually HIPAA compliant (and if it's not, how to make it compliant). I'm talking through best practices to follow when asking clients to setup consultation calls and how to make sure your initial contact form is compliant with HIPAA laws. I'm also sharing some things I was surprised to learn when I started researching about all of this myself.

    Quick disclaimer: I'm not a lawyer and this episode isn't legal advice, but because your contact form is such a crucial part of your process, I wanted to share what I've learned while helping therapists set up their websites.

    In this episode, you'll learn:

    • The two most common contact form options I've seen
    • Why your gmail account might not be HIPAA compliant (and how to fix it)
    • The pros/cons of most website contact forms
    • The exact setup I recommend if you want a HIPAA compliant contact option for your website

    I can't wait for you to tune into this one and I'd love to hear which tips were most insightful! 🎧


    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    19 min
  • 246 | Do This FIRST Before You Rebrand

    Today I'm talking about the one thing I recommend doing before you redo your website or branding (and why skipping it is why rebranding feels so hard).Β 

    I'm also sharing a real behind-the-scenes story about how I'm using this exact method with a current therapist brand client of my own.

    By the end of this episode, you'll walk away with:

    • A new way to think about kicking off your rebrand
    • Why skipping this step is what makes brands feel choppy and disconnected
    • A little encouragement if you're feeling nervous about investing in yourself

    I can't wait for you to tune into this one! 🎧
    Send me a DM @heykristamarie and let me know your takeaways! 🫢


    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    13 min
  • 245 | How to Build Consistent Trust in Your Brand

    In today's episode we're talking about how to build consistent trust with your audience (without feeling like you have to be "on" 24/7).

    I'm sharing a really honest, behind-the-scenes look at my own strategy this year, including why I feel zero guilt about barely posting on Instagram anymore 🀭

    By the end of this episode, you'll walk away with:

    • A simple way to think about visibility vs. nurturing in your marketing
    • How to always build trust with your audience
    • One question to ask yourself before picking your next marketing strategy

    I can't wait for you to tune into this one! 🎧 Send me a DM @heykristamarie and let me know your takeaways! 🫢


    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    16 min
  • 244 | The Page Your Website Needs to Rank on Google

    Today we're talking about the number one page your therapy website needs if you want to actually show up on Google when people are searching for your services. This episode is especially important if you're newer to your private practice or using an older DIY'd website.

    I'm breaking down why this one page makes such a big difference, plus a real story about a therapist client who got her first Google lead within a week of launching her site.

    We're talking about:

    • The mistake that's keeping so many new therapy websites from ranking
    • How this strategy helped a brand new website get found on Google in under a week
    • What actually makes a page stand out to Google so it can rank online

    I can't wait for you to tune into this one! 🎧

    Send me a DM @heykristamarie, I'd love for you to share your takeaways! 🫢



    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    15 min
  • 243 | A Simple Reminder When Your To-Do List Feels Uninspiring

    In today's episode we're talking about ONE simple change you can make inside your business that will completely shift how creative, inspired, and productive you actually are in your work.

    Specifically, we're talking through:

    • How to get the best ideas inside your business
    • The belief so many business owners have that keeps them feeling stuck and uninspired
    • A small challenge to try the next time you're feeling uninspired in your work

    I can't wait for you to tune into this one! 🎧



    Ways we can work together:Β 

    • << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
    • << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

    I'D LOVE TO CONNECT WITH YOU!

    • Say hello on Instagram πŸ‘‹
    • Join the email community & learn how to rank on Google search ✍🏻
    • Leave a review on Apple Podcasts πŸŽ™
    11 min

About AMPLIFY Your Brand and Business

From the publisher's feed

AMPLIFY Your Brand and Business πŸŽ™οΈ | Krista Marie is a website designer, SEO strategist and brand photographer helping therapists, counsellors and mental health professionals get visible…

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