Amazon Prime Day 2021 is less than a week away. Do you have everything you need to take advantage of this potential windfall of sales? We're here to walk you through everything you need to make this Prime Day a success, from pre-emptive optimization to budgeting to special campaigns and more.  

We'll see you in The Badger Den!  

1:05 Intro 

3:47 Preparing for Prime Day 

8:30 Preemptive Optimization 

10:20 Budgeting for Prime Day 

15:04 Managing Prime Day Bids 

17:45 Timing Your Adjustments 

20:08 Special Campaigns for Prime Day 

25:07 Closing Thoughts 

27:40 Secret Post-Show Message  

Links & Resources Companion blog: https://www.adbadger.com/blog/amazon-prime-day/ 

All our episodes and show notes are available at https://www.adbadger.com/podcast

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Host and Executive Producer: Michael Erickson Facchin  

Senior Producer: Nancy Lili Gonzalez  

Video and Audio Editor: Pedro Moreno ([email protected])  

Graphic Designer: Emma Walker  

Content Writer: Vincent Gulliver