The PPC Den: Amazon PPC Advertising Mastery

AMZPPC 58: Our Top Predictions for Amazon PPC in 2020


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2020 is shaping up to be the biggest year yet for Amazon PPC and our crystal ball says there are exciting developments for your workflows on the horizon! Ooh! Ah!

How did we acquire our crystal ball?  Why, from years of exploring the wild Amazon PPC frontier! Ok, fine, you caught us. It’s really an educated guess.

Will 2020 be your lucky Amazon marketing year? You’ll know if you don’t miss our top predictions. See you in the badger den!

Episode Highlights

00:00 Intro

02:20 Welcome to 2020, cubs!

03:16 1st Prediction - Sponsored Brand Ads: Search Term Reports

07:37 2nd Prediction - Bid Optimization: Devices

16:29 2020 3d Prediction - Exact Match: Exact- exact?

19:42 4th Prediction - Greater Unification of Amazon Ads

24:30 5th Prediction - Reduced Data Delay

28:20 6th Prediction - Revamped Bulk Ops

32:20 Mike and Stephen’s year ahead


Resources Mentioned

Ep 49: Make Your Best Keywords Better with Single Keyword Campaigns

Ep 54: The Wait is Over… Search Term Reports for Sponsored Brand Ads Are Here


All our episodes and show notes are available at https://www.adbadger.com/podcast

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Podcast edited by James Ede

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The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den

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