The PPC Den: Amazon PPC Advertising Mastery

AMZPPC #78: 5 Things You Don’t Know About Product Targeting

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Odds are, your approach to product targeting has been wrong. Don’t worry. We’ve got everything you need to know about product targeting in today’s jam-packed episode on the subject.

Mike and Stephen take a deep dive into five things Amazon sellers don’t know about product targeting and share their strategies for effective product and keyword targeting.

We’ll see you in the Badger Den!

Episode Highlights:

  • 0:00 We scrapped the intro
  • 3:00 The truth about product targeting
  • 12:15 A product targeting campaign doesn’t exist
  • 16:10 The weird thing about auto-campaigns
  • 20:20 Sponsored Display and product targeting
  • 23:10 Bulk operations and product targeting
  • 27:00 Closing thoughts

    • Links & Resources

    • All our episodes and show notes are available at https://www.adbadger.com/podcast

      • Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ

      Podcast edited by James Ede: https://www.beheard.org.uk/

      If you hire James, let him know we sent you!

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