The PPC Den: Amazon PPC Advertising Mastery

Analyzing Amazon PPC Advertising Stats: What You Need To Know


Listen Later

Spreadsheets galore! Stephen Noch, Campaign Manager at Ocean PPC, joins Michael for their bi-annual data review. They analyze shocking statistics, Amazon trend changes, and what this means for the future of Amazon advertising. 


We’ll see you in The PPC Den!


🦡 Highlights ​​


0:00 What to expect in this episode

2:25 Stephen’s Spreadsheet Roots

5:30 Who Is The Average Amazon Seller? 

10:57 Examining Trends 

16:30 Will These Trends Continue?  

19:00 ACOS Difference vs. Average

22:22 How Much Should I Be Spending on Sponsored Products?

32:35 Closing Thoughts


🦡 Resources & Links


  • Where to find Stephen Noch, Ocean PPC

    • How Do I Fix My Decreasing Conversion Rate On Amazon Advertising?

      • How Can I Use Amazon Advertising Stats To Manage My PPC?

        • How To Get Over 100% Conversion Rates With Sponsored Display Ads

          • How Ad Badger Reduced ACOS From 45% To 35% In Two Weeks In May 2022

          • Why Do I Need A New Strategy For Account Averages In Amazon Advertising?

            • What Brand Halo? The  Sponsored Brands Attributed Purchase Report

              • How Do I Make Excellent Amazon Sponsored Display Videos On Budget?

              • 🦡


                • 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing

                • Join our next Amazon PPC webinar 💻 📢

                • Subscribe to our newsletter

                • Look through all our show notes

                • Book a call to discuss Amazon PPC strategy

                • -

                  Host and Executive Producer: Michael Erickson Facchin

                  Guest Co-Host: Stephen Noch

                  Senior Producer: Nancy Lili Gonzalez

                  Podcast Coordinator: Catherine Cardenas

                  Video and Audio Editor: Pedro Moreno 

                  Graphic Designer: Vanessa Nieto

                  ...more
                  View all episodesView all episodes
                  Download on the App Store

                  The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den

                  • 4.9
                  • 4.9
                  • 4.9
                  • 4.9
                  • 4.9

                  4.9

                  98 ratings


                  More shows like The PPC Den: Amazon PPC Advertising Mastery

                  View all
                  AM/PM Podcast by Helium 10

                  AM/PM Podcast

                  211 Listeners

                  The Diary Of A CEO with Steven Bartlett by DOAC

                  The Diary Of A CEO with Steven Bartlett

                  8,876 Listeners

                  Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart by Helium 10

                  Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

                  528 Listeners

                  My First Million by Hubspot Media

                  My First Million

                  2,660 Listeners

                  My Amazon Guy by Steven Pope

                  My Amazon Guy

                  37 Listeners

                  Doubles Only Tennis Podcast by Will Boucek

                  Doubles Only Tennis Podcast

                  107 Listeners

                  How to Sell Your Stuff on Etsy by Lizzie Smiley

                  How to Sell Your Stuff on Etsy

                  321 Listeners

                  Moonshots with Peter Diamandis by PHD Ventures

                  Moonshots with Peter Diamandis

                  602 Listeners

                  Ecomm Breakthrough by Josh Hadley

                  Ecomm Breakthrough

                  95 Listeners

                  The Marketing Misfits by The Marketing Misfits

                  The Marketing Misfits

                  6 Listeners