Approaching Schools

By Cerys KeneallyBusiness

Approaching Schools episodes

December 15, 2025 The Invisible Infrastructure - Why Most Providers Build Their School Partnership Strategy Upside Dow
If this episode resonated with you and you’re ready to lead your business in schools at the next level, Click to open WhatsApp, type “VIBE” and press send. I’ll let you know if Q1 of my mastermind is the right level for you.
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23 min
November 24, 2025 The Permission Gap - CEO Thinking & Leadership in School Partnerships
Having worked with 8,551 providers in the Approaching Schools Challenge, I’ve realised that following up is actually the biggest challenge most people have. If that’s you, I want to share something with you. Click to open WhatsApp, type “Follow Up” and press send. I’ll let you in on the biggest difference I see between providers who get schools and nursery contracts after the challenge and those who don’t!
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
Read this weeks Transcript here
12 min
October 27, 2025You're an Essential Education Partner - The Third Workforce in Education
💎 Introducing the VIBE Mastermind - Valuing Impact, Building Enrichment.
It’s a year-long mastermind for established providers who are already partnering with schools or nurseries and want to scale with more strategy, more confidence, and more community.
Inside VIBE, we’ll meet every month online - and every quarter in person - to plan, grow and lead together.
We’ll map your income, impact and visibility, refine your offers, and design your next chapter in education through dedicated Legacy Lab sessions.
It’s not a course. It’s a community for leaders.
And this week, I’m opening applications for the Founding Cohort.

Founding Members will receive:
Lifetime access to the 50% Founding Member Rate (£3,000 + VAT per year or £300 + VAT per month - min 12 months)
At least 12 months of coaching, collaboration and clarity
Quarterly in-person VIBE Days (Birmingham, London, South Wales TBC)
Monthly group strategy calls + private WhatsApp accountability group
Legacy Lab innovation sessions to design your next big idea
Hot-seats for every member, plus personal reviews of your CEO Dashboard data & KPIs

Applications are open this week, and I’ll be personally reviewing each one.
If accepted, we’ll book a short call to talk through your goals and next steps.
If you’ve ever left an event feeling on fire but then watched the momentum fade when the inbox takes over, VIBE is what stops that.
It’s the next chapter for those who already have success in schools and nurseries…
and are ready to scale that impact without losing the heart behind it.
You’ve built a business. Now it’s time to build your legacy.
Simply email [email protected] to get started with your application today.

This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
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Click here to read the transciption
11 min
September 16, 2025 Do Schools & Nurseries Really Have The Budget? Why They Need You More Than Ever
If you’re ready to step into your identity as an essential education partner and approach schools or nurseries this academic year, take the Approaching Schools Challenge! This 1 week free training has been tried and tested by over 8,000 providers in the last 6 years. The methods have been endorsed by senior leaders in schools and nurseries and you’ll get free feedback and Q&A every step of the way. It’s how Nikki and her team now work with 1,000 disadvantaged pupils per week, it’s how Jackie fell in love with her business again and it’s how Lisa replaced her teaching salary, doing what she loves. We start on 22nd September - register now at https://www.ceryskeneally.co.uk
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
Read the transcription for this episode here.
11 min
August 18, 2025 Scale Smarter - How To Grow Your School or Nursery Partnerships Without Burning Out
If you’re ready to make more money from your school or nursery partnerships, my one-off London mastermind day on 18th October is for you. We’ll be working on your packages so you can sell faster, upsell long-term contracts and know exactly how to increase your average school or nursery revenue with my Signature School Sales Ecosystem. You’ll even get to work on your money leaks and leave with your very own tailored action plan for scaling your business! Super Early Bird Tickets sold out within a week but there’s a new Early Bird Deal available just until the end of the summer holidays - take your seat now at https://ceryskeneally.kartra.com/page/Mastermind
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
Read the transcription for this episode here.
14 min
July 21, 2025 Becoming More Visible To Schools (From Passion Project to Purpose-Driven Business)
Read all about my story from shy child to TEDx speaker, empowering thousands of providers to approach schools or nurseries and have a bigger impact on children’s lives. Plus, get inspired by 13 other incredible stories of success beyond the stage, told by performers who pivoted into business. Get your copy of the no.1 Best Seller “Spotlight On Success” now at https://amzn.to/3Ihjcs5
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
Read the transcription for this episode Here.
15 min
June 23, 2025 Funding - It’s Not Your “Job” But it IS Your Business
Still being ghosted by schools or nurseries? Take the Approaching Schools Scorecard now and discover which parts of your marketing can be improved in just 4 minutes! Take the free quiz at www.ceryskeneally.com/freebies
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
Read the transcript to this episode here
15 min
May 26, 2025 The Tech You Need to Grow And Retain Your Clubs in Schools
Want to have a bigger impact by growing your business in schools or nurseries this year but don’t know where to start? The Approaching Schools & Nurseries Bundle has all of the tools I use, including my campaign calculator, campaign calendar, email cheat sheet, follow up ideas and Campaign Mapping mini course - check out what you get here while it’s still available at just £197 inc VAT: https://ceryskeneally.kartra.com/page/approaching-schools-bundle
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
LoveAdmin are offering a branding package to new providers who sign up before the end of July 2025. We’ll review your existing shop/emails/socials and present ideas on improvements with some templates. You’ll need to use the code “CerysPod” when you book your demo.
Read the transcript to this episode here
41 min
April 22, 2025 The Truth About Free Tasters - If You Think They Don’t Work In Schools, You’re Missing The Point
If this episode resonated with you and you’re thinking, ‘I need a more valuable offer for schools,’ then I’d love to invite to my free Approaching Schools Challenge where we will be creating our offers, evidencing the need for our services and bringing in the bandwagon effect with our local schools and nurseries! Join the challenge at https://www.ceryskeneally.co.uk - we start on 28th April and there are already hundreds of different providers joining us!
If you’re ready to make more money from your school or nursery partnerships, my one-off mini mastermind day in Birmingham on May 11th is for you. We’ll be working on your packages so you can sell faster, upsell long-term contracts and know exactly how to increase your average school revenue with my Signature School Sales Ecosystem. You’ll even get to take part in hot-seats in the afternoon so you can come away with your very own tailored action plan! There’s just a few spaces left and we close off registration at the end of this week - take your seat now at https://ceryskeneally.kartra.com/page/birmingham-mastermind
This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
Read the Transcipt to this episode here!
16 min
March 31, 2025 Perfect Timing, Perfect Pitch - What Franchisors AND Franchisees Can Do Right Now
If this episode hit home and you’re thinking, ‘We need a better system for schools,’ then I’d love to invite franchisors to apply for my 7-week consultancy programme.
You’ll walk away with 6 done-with-you school/nursery marketing campaigns built just for your brand and a plug & play system your franchisees will actually use. Only one franchise per industry niche will be accepted and applications close this week! Apply now at https://schoolmarketingsystem.scoreapp.com/

This episode of the Approaching Schools Podcast is brought to you by LoveAdmin - the ultimate solution for booking management software!
Say goodbye to admin overload and hello to award-winning customer service and growth support, personalised to help you hit your business goals.
Save time and step up your admin software with a free demo
If you would like to read the transcript for this episode click here
21 min

About Approaching Schools

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