The gurus will tell you that it's important to define a specific client avatar and craft your marketing around that person. But Dorina Lanza contends that attracting your ideal people begins with figuring out who YOU are. And once you do that, your people will come to you naturally and pay you MORE because of the transformation you can give them.

Dorina is the Founder and CEO at the Circle of Elite Entrepreneurs, a platform designed to help high-achieving business owners perform at a level they never thought possible. As a consultant, master business coach and mentor, Dorina is known for her ability to create a compelling vision that breaks new ground and inspire teams to achieve peak performance. She has consulted with, coached and mentored thousands of individuals and companies around the world over the last 30 years.

On this episode of Wickedly Smart Women, Dorina joins Anjel to discuss how she learned to attract her ideal people and what inspired her to coach others to do the same. She explains why more money comes in when you're attracting and working with your ideal client and introduces us to the tools she uses to help entrepreneurs repel the wrong people. Listen in to understand why no one else is qualified to have an opinion on your vision and learn how your archetype can help you become who you need to be in order to do what you're meant to do!

What You Will Learn

Dorina's journey from medical physicist to rocket scientist to business strategy consultant

How Dorina learned to attract her ideal people and what inspired her to coach others to do the same

How Dorina integrates scientific approaches with internal work to help entrepreneurs achieve peak performance

Why more money comes in when you're attracting and working with your ideal person

The tools Dorina uses to help entrepreneurs present themselves to the world in a way that repels the wrong people

How Dorina's Archetype Assessment helps clients understand why they do things the way they do

Why no one else is qualified to have an opinion on your vision

Dorina's advice on choosing a coach who has traveled your path and resonates with you

Connect with Dorina Lanza

Dorina's Website

Circle of Elite Entrepreneurs Facebook Group

Resources

Dorina's Free Brand Your Brilliance Masterclass & Archetype Assessment

Dorina's Radiation Treatment Research

MLM Insider

The Hero Within: Six Archetypes We Live By by Carol S. Pearson

Think and Grow Rich by Napoleon Hill

Tony Robbins

The Ugly Duckling

Be Heard by Millions & Live Your Destiny: A Creative Age Leader's Guide to Speak, Sell, Serve & Succeed by Emerald Peaceful GreenForest

Anjel's Speaker Magic Quiz

Connect with Anjel B. Hartwell

The Wealthy Life Mentor

The Wealthy Life Mentor on Facebook

Anjel on Twitter

Anjel on Instagram

Email [email protected]

Apply to Wealthy Life by Design

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