We welcome @CarlVause to #TheRobotIndustryPodcast to tell the story about how Carl and his team commercialized soft robotics technology into the robotics and automation industry and into new markets.

 

We discussed skepticism, fear, risk, proof of concept, early adopters and some of the standard products that were developed at Soft Robotics along the way that are revolutionizing material handling automation, especially in high mix environments.

 

Pilots projects and CEOs are part of the discussion and where large companies sometimes miss the mark when it comes to having too many projects and doesn't really solve the critical automation issues.

 

Some of the other topics we discuss:

 

Team building within a start up company

 

Marketing and selling to engineers

 

Communicating to CEOs and talking to the right companies

 

Real business needs in automation and packaging

 

Visionaries buy with their eyes closed.

 

Finding the scrappy customers.

 

Carl is a Platform Fellow with the World Economic Forum. If you would like to get in touch with Carl Vause he is on LinkedIn https://www.linkedin.com/in/carlvause/

 

Our sponsor for this episode is ARCX. They are experts at Poka-Yoke, error proofing and work instruction automation in high-mix, final assembly operations. You can find more out about ARCX at www.arcx.com.

 

Enjoy the podcast, Jim