In this episode, Jo & Vicky sit down to talk with Kelly Gorman Dunbar from the USA who after a long career is now mainly mentoring other trainers. They discuss qualifications, the importance of networking, training and coaching techniques, public perception and finding your niche. 

Kelly clarifies what the difference between trainers and behaviourists is. She also talks about finding your niche, acquiring the business skills you need, setting boundaries and time management.

KEY TAKEAWAYS

• The path into the dog business is still not clear, some of the options are discussed in the episode.
• It is OK to admit that you don´t know everything, then do some extra research or refer a client on.
• Lean on your network of other dog trainers that you know and trust.
• Know your strengths and what type of work suits you.
• Learning how to manage owners is crucial. 
• Manage expectations and be honest about what is possible.
• Keep things simple.
• Most dog business owners suffer from imposter syndrome, disorganisation or overwhelm at some point.
• The most common mistake is feeling guilty and doing extra things for free.
• Value yourself, charge enough to live well, and do the pro bono stuff when there is a genuine need.
• Keep learning and challenging yourself, but not to the point where you feel overwhelmed.
• If you have trouble with boundaries and saying no, pretend that you are your own assistant.

BEST MOMENTS

‘There is value in knowing your limitations while you´re growing.’

‘That people bit is such a crucial part of it.’

‘Find your people find somebody to talk to and to train with.’

 

EPISODE RESOURCES

https://www.instagram.com/kellydunbardogtraining

https://www.facebook.com/kellygormandunbar

https://the-dog-training-league.mn.co/landing?space_id=11391257

https://www.tiktok.com/discover/kelly-dunbar

https://lnk.bio/KellyDunbarDogTraining

https://mailchi.mp/c3b471796d88/kelly-dunbars-more-than-mentorship-membership-inquiry

SOCIALS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

https://www.caninebusinessacademy.com/ 

https://www.facebook.com/groups/caninebusinessacademycommunity/ 

KELLY DUNBAR MENTORSHIP

https://mailchi.mp/c3b471796d88/kelly-dunbars-more-than-mentorship-membership-inquiry

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.

PODCAST DESCRIPTION

The ultimate hub for dog business enthusiasts! 

Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.