Feel like you're constantly getting undercut, copied, or outranked on Etsy?

In this episode, we break down a powerful psychological insight that flips the competition game on its head: Buyers don't choose the best — they eliminate the worst.

I'll show you how to:

• Beat cheaper shops without lowering your prices
• Use micro-differences to make your listings stand out
• Leverage buyer psychology to win more sales
• Deal with copycats and stolen photos (without losing your mind)

If you're a handmade seller feeling the pressure of Etsy competition, this one's for you. You don't have to be the best in every way — you just need one clear reason to be the better choice.

Let's get into it.