Armand Lauzon founded Belle, a health, wellness and beauty, to bring personal care services to people. It's in-home care for anyone. What he found early on was that one of his strongest markets was in elder care. Being able to provide in-home services to seniors meant they could look and feel great, without having to struggle to get to appointments. Like any good healthcare entrepreneur, Armand began shifting his company's focus to the elder care market. In addition, he built a platform that helps providers offer their services while still making a good living. Belle is a health and wellness company that is designed to serve both it's clients and it's service providers, bringing a simple yet innovative approach to in-home care.