The Paper Fold

Behind the Graphic


Listen Later

The sixth season of The Paper Fold kicks off on a new network — Evergreen — and a slightly different format, but just this once. Instead of focusing on stationery within commerce, I am examining instead stationery within activism, with an admittedly personal bent.

When he was just 14, my nephew Sam Schwartz lost his first cousin, Alex Schachter, at the Parkland Massacre on February 14, 2018. In the ensuing years, both Alex’ dad Max Schachter, and Sam’s mom Gail Schwartz, my sister-in-law, have dedicated their lives to making sure no other families go through what they have. Several weeks back, Sam, now a rising sophomore at the Boston Conservatory, decided to hold a week-long sit-in outside The Capitol Building to to demand a vote on an assault weapons ban in the house and the senate, regardless of the outcome. It would all be in Alex' honor.

He needed a graphic, and that's where I came in. So, I introduced Sam and Gail to my dear friend Lindsay Henry of Inklings Paperie (Listen to her first drop into The Paper Fold here). After a few rushed emails, Lindsay brought this graphic to compelling life. Did I mention she was also prepping for *Noted, a major community event, at the same time? Everyone was thrilled with the final result.

The image did not just live online, however. With a little help from my Canva account, Sam turned it into a greeting card/invitation, which he then printed and hand-delivered to every congressperson and senator over the course of several days. Meanwhile, the graphic also took root on social media. It appeared in Laura Dern's Instagram feed; the actress and her daughter Jaya Harper even stopped by! Meanwhile on the Sunday evening of the sit-in, Sam was interviewed live on CNN by Jim Acosta. 

His next interview was with The Paper Fold, but with a far different focus. I am so intrigued by the overlap between art and activism, and how a powerful image may invite tangible action and change. So listen in to hear both Sam and Lindsay discuss creating compelling imagery for this space — and how those in the maker community can dive in as well if they so choose. 

Learn more about your ad choices. Visit megaphone.fm/adchoices

...more
View all episodesView all episodes
Download on the App Store

The Paper FoldBy Evergreen Podcasts

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

25 ratings


More shows like The Paper Fold

View all
How I Built This with Guy Raz by Guy Raz | Wondery

How I Built This with Guy Raz

30,223 Listeners

Mamamia Out Loud by Mamamia Podcasts

Mamamia Out Loud

651 Listeners

The Daily by The New York Times

The Daily

112,758 Listeners

Proof to Product by Katie Hunt

Proof to Product

286 Listeners

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs by Jacqueline Snyder

The Product Boss: Business Coaching for Product-Based Female Entrepreneurs

891 Listeners

EXPANDED Podcast by To Be Magnetic™ by To Be Magnetic™

EXPANDED Podcast by To Be Magnetic™

3,306 Listeners

Dateline NBC by NBC News

Dateline NBC

47,735 Listeners

Preppy Podcast by Patricia Mae Olson

Preppy Podcast

121 Listeners

The Quilter on Fire Podcast by Brandy

The Quilter on Fire Podcast

220 Listeners

Crafternoon Podcast by Crafternoon Podcast

Crafternoon Podcast

10 Listeners

The Tillage Podcast by Shirlee Fisher

The Tillage Podcast

131 Listeners

Art + Audience by Stacie Bloomfield

Art + Audience

186 Listeners