If you’re an agency owner or founder involved in sales, you know the key to success for any business is building a predictable sales pipeline. You also know how tough it is to find qualified leads, follow up with them and nurture them until you close the deal. We sit down with Scott Scully of Abstrakt Marketing Group to talk about leading with sales to grow your revenue and how to outsource sales enablement.

Content marketing is all the rage these days. But before you start with content, make sure you have a solid sales operation in place to generate leads. Otherwise, all your efforts will be wasted. In this Sales on the Rocks episode, we show you why sales should be your top priority if you want to grow and scale your energy faster and easier in today’s digital world.

As an agency founder or owner, you know that it's not enough to simply be a leader in your industry. You also need to build a reputation as an expert who knows how to navigate the ever-changing media landscape. You can't predict what will happen next in this rapidly changing world of marketing and communications, but one thing is for sure: if you're not out there leading on social media channels like LinkedIn, Facebook, Twitter, and more; someone else will! In this episode, Shama Hyder of Zen Media shows how you can grow your revenue and win more deals by building up your thought leadership game.

Are you tired of hopping from one sales tactic to the next without any certainty that your efforts will pay off? Don’t you wish there was a much simpler but reliable way to get the right prospects to say yes to you without running the risk of sounding pushy or too persuasive? In this Sales on the Rocks episode, we talk about how to get that first yes from your prospects, how to keep the momentum flowing, and why sometimes being the antagonist is actually a good thing.

It's hard to advertise online, and it's overwhelming even if you're a digital advertising expert. But to advertise products in the cannabis or CBD space? The task becomes even more daunting. This is where Chris Shreeve of PrograMetrix comes in, as he shares in this episode how they’ve been helping cannabis brands scale their businesses by blending both strategic and planning with keyboard campaign management through programmatic advertising. Join us for an in-depth discussion on programmatic advertising as well as the cannabis and CBD industry.

Just because you own a digital marketing agency doesn’t mean marketing’s the only way for you to grow your client base and revenue. You should be investing in things that are most impactful and these are revenue-generating activities such as sales. That means investing in building out a sales operation and training your sales team properly so they can sell your services at the highest level possible. Ready to focus on the thing that will actually blow up your revenue? Listen to today’s Sales on the Rocks podcast!

The digital marketing agency space needs more strategic thinkers, not order-takers. If you really want to serve your clients in the best way possible and in turn create massive growth and scale for your agency, you’ve got to look at your strategy holistically. Join me as I talk with Cameron Gawley of Buzzshift about making strategic decisions, creating proformas, as well as exit planning for agency owners and founders.

You’ve got to start selling your shit.

Many agency owners find themselves stuck in a rut because they’re either chasing too many silver bullets or waiting for months to get everything perfect before they start selling. If you’re sick of hearing about how hard it is to get new clients, this episode will help you stop talking about it and start doing something about it. Stick around until the very end as Joey shows you exactly how to close a deal with a new prospect over this sales call roleplay with JJ.

You've worked hard to grow your revenue, but you're not seeing the profits that you'd hoped for. It’s not your fault, you just simply lack the time and expertise, but the bottom line is unless this is resolved, you're leaving money on the table. Marcel Petitpas of Parakeeto will show you how to improve profitability by managing things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so much more. If you're tired of putting out fires and growing revenue but not profits, start here.

If your goal is to increase revenue and close bigger deals and the only way you're doing that is through word of mouth and content marketing, we have only one thing to say to you: Get your shit together and build out your sales operation. You don't have to be great at selling, you just need the right tools and strategies. We discuss why we believe sales is the only predictable and repeatable way to make more money in less time with less stress. Whether you’re an agency owner struggling with sales or a sales leader looking to better your team, this episode is for you.