Sign up to save your podcasts
Or
Share Beyond Selling: Elevating Business Success with Insights | Lazy Leverage #24
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Beyond Selling: Elevating Business Success with Insights | Lazy Leverage #24
Want to learn about cold calling and prospecting?
Johnny Costigan has been a sales trainer for 20 years, and has worked with sales teams at Google, Amazon, Dropbox, SAP, Dropbox, and many others.
Example - how he describes sales:
- Got a problem?
- Got money?
- Want to solve it?
If you are at all interested in professionalizing sales and filling your funnel (like me) there is so much more within this conversation, and Johnny's experience...
Through our conversation, you'll discover:
00:00 Introduction to Johnny Costigan and His Sales Philosophy
01:09 The Art of Introducing Yourself in Sales
02:52 Johnny's Approach to Sales Training and Its Origins
06:04 The Importance of Authenticity and Adaptability in Sales
19:28 Leveraging Techniques from Various Disciplines in Sales
28:15 The Chess and Checkers of Sales: Knowing When to Simplify
31:19 The Power of Owning Your Mistakes
32:36 The Importance of Refreshing Sales Training
34:04 Mastering Active Listening in Sales
38:43 The Art of Asking the Right Questions
43:13 Navigating Sales Conversations with Empathy
44:27 The Critical Role of Curiosity in Sales
48:53 Transitioning from Problem Identification to Solution Presentation
53:28 Ensuring Commitment Before Proposing Solutions
58:54 Unlocking the Secrets of Effective Prospecting
59:43 The Art of Earning Credibility in Sales
01:00:30 Mastering the Sales Meeting: Strategies and Insights
01:03:17 Navigating Sales Challenges with Humor and Strategy
01:10:21 Exploring the Dynamics of Modern Sales Organizations
01:12:20 The Philosophy of Self-Sufficiency in Sales
01:17:50 Leveraging Inbound Leads: A Strategic Approach
01:24:43 Concluding Thoughts and Future Directions
Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com.
View all episodes
By Jon Matzner and Peter Lohmann
5
55 ratings
Want to learn about cold calling and prospecting?
Johnny Costigan has been a sales trainer for 20 years, and has worked with sales teams at Google, Amazon, Dropbox, SAP, Dropbox, and many others.
Example - how he describes sales:
- Got a problem?
- Got money?
- Want to solve it?
If you are at all interested in professionalizing sales and filling your funnel (like me) there is so much more within this conversation, and Johnny's experience...
Through our conversation, you'll discover:
00:00 Introduction to Johnny Costigan and His Sales Philosophy
01:09 The Art of Introducing Yourself in Sales
02:52 Johnny's Approach to Sales Training and Its Origins
06:04 The Importance of Authenticity and Adaptability in Sales
19:28 Leveraging Techniques from Various Disciplines in Sales
28:15 The Chess and Checkers of Sales: Knowing When to Simplify
31:19 The Power of Owning Your Mistakes
32:36 The Importance of Refreshing Sales Training
34:04 Mastering Active Listening in Sales
38:43 The Art of Asking the Right Questions
43:13 Navigating Sales Conversations with Empathy
44:27 The Critical Role of Curiosity in Sales
48:53 Transitioning from Problem Identification to Solution Presentation
53:28 Ensuring Commitment Before Proposing Solutions
58:54 Unlocking the Secrets of Effective Prospecting
59:43 The Art of Earning Credibility in Sales
01:00:30 Mastering the Sales Meeting: Strategies and Insights
01:03:17 Navigating Sales Challenges with Humor and Strategy
01:10:21 Exploring the Dynamics of Modern Sales Organizations
01:12:20 The Philosophy of Self-Sufficiency in Sales
01:17:50 Leveraging Inbound Leads: A Strategic Approach
01:24:43 Concluding Thoughts and Future Directions
Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com.
More shows like Lazy Leverage
View all
The Knowledge Project
2,688 Listeners
The GaryVee Audio Experience
16,847 Listeners
Founders
2,219 Listeners
The Game with Alex Hormozi
4,465 Listeners
Modern Wisdom
4,021 Listeners
My First Million
2,657 Listeners
All-In with Chamath, Jason, Sacks & Friedberg
10,242 Listeners
Acquisitions Anonymous - #1 for business buying, selling and operating
250 Listeners
Huberman Lab
29,329 Listeners
Peter Lohmann's Podcast
20 Listeners
Acquiring Minds
278 Listeners
Moneywise
650 Listeners
BG2Pod with Brad Gerstner and Bill Gurley
470 Listeners
The Koerner Office - Business Ideas and Deep Dives with Chris Koerner
255 Listeners
Think Big, Buy Small
38 Listeners