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In November, Google introduced 'AI Overviews' - the first step towards their 'Zero Click' aims. This has impacted our industry heavily.
By replacing our abilities to educate consumers, it's creating a squeeze and stopping people from getting to the bottom of the funnel as they're halted at the top.
In this episode, I share exactly what's happening and what you can do about it.
Learn more at www.orange-gray.com #hearingcare #audiology
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1010 ratings
In November, Google introduced 'AI Overviews' - the first step towards their 'Zero Click' aims. This has impacted our industry heavily.
By replacing our abilities to educate consumers, it's creating a squeeze and stopping people from getting to the bottom of the funnel as they're halted at the top.
In this episode, I share exactly what's happening and what you can do about it.
Learn more at www.orange-gray.com #hearingcare #audiology
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