Second Life

Blair Eadie: Atlantic-Pacific Founder


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Blair Eadie founded Atlantic-Pacific 13 years ago and is a pioneer of  the early fashion bloggers. Today, Atlantic-Pacific has become a multitiered digital fashion and style brand with a community of 1.9 million followers on Instagram alone. In addition to original content, Blair has developed co-branded product collaborations with brands such as Nordstrom and Saks Fifth Avenue to J.Crew and Kate Spade. But back before she was a digital force in her own right, she actually worked in the corporate retail world for Gap in San Francisco and Tory Burch in New York City. She’s walking us through the entire evolution in this week’s episode.

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