This week I am rereleasing an episode with Joey Cofone of Baron Fig in advance of his upcoming new episode where we talk about his new book: The Laws of Creativity: Unlock Your Originality and Awaken Your Creative Genius.

Joey Cofone is the Co-Founder at Baron Fig. Baron Fig is a New York design startup that is rooted in it’s mission to champion thinkers around the world through inspiration, imagination and productivity.

In this conversation Joey and Erik talk about how Baron Fig was founded, the meaning behind the name and their design workflow using digital and analog.

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