After a decade of living in Denmark and raising a family there, Helen Russell noticed that Nordic children are different. They eat differently. They learn differently. They run, jump and climb out in nature for hours a day, even though the weather is terrible and it's dark October to March. And then they grow up to be some of the happiest adults on the planet. Her question was: how?

In How to Raise a Viking, Russell takes a deep dive into the parenting culture of Denmark and the other Nordic nations, from parental leave policies to school structure, screen time, and the surprising customs that lead to happy, well-adjusted humans. This fascinating peek behind the cultural curtain allows readers a glimpse of another world, where babies sleep outside in their prams up to -20°C and pre-schoolers wield axes.

Refreshingly funny and unfailingly optimistic about the new generation of humans growing up in the world right now, this is a heart-warming love letter to Russell’s adopted homeland and proof that we could all use a bit more Viking in our lives.

Follow Helen on X, Instagram, TikTok and Facebook @MsHelenRussell

Read more about Helen’s new book, How to Raise a Viking, and get your copy here.

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